译文/Translated：
FinLab EOS VC Fund 资助的公司Spielworks的前身是CHAINWISE Group，它在EOSIO上主导了两大应用的创意，这两个应用让新用户能够快速创建EOS账户，从而为大众游戏市场引入了加密货币奖励。
公司创始人和CEO Adrian Krion有数学和计算机科学背景。先前，他在德意志交易所有七年工作经验。后来，他在柏林开始了做区块链社区工作，而后就成立了CHAINWISE Group，2018年，这个公司变更为Spielworks.
联合创始人和COO Alexander Heckel加入了Adrian的行列，Alexander负责企业发展、智能商务和财务。Alexander有咨询业背景，同时，他还获得管理和经济学的理学硕士学位。
Adrian，Alexander和整个团队一起，利用Wombat钱包简化了账户创建过程，让主流玩家能够进入区块链游戏。2019年6约上线以来，Wombat已经吸引了160个国家超过35万用户，也是在安卓、iOS、和Google Chrome上唯一一个提供免费EOS账户的钱包。
2020年，Wombat上有大约35%的EOS账户、每月七万活跃用户，Adrian认为Wombat是区块链游戏一个轻松的入门解决方案。“我们进入这个领域的时候，我们把区块链游戏当作一个广泛的主题，我们意识到EOSIO非常适合实现该目的，因为它交易费用低廉、吞吐量高。”
Adrian说，Wombat的钱包解决方案让EOS公网上创建账户的时间降低到20秒。玩家用Wombat建立账户后，就可以把钱包连接到Womplay游戏网，在游戏中赚取加密货币奖励。
Womplay向大众游戏市场玩家引入加密货币奖励
Spielwork最近在Wombat上推出游戏加密货币奖励平台Womplay。一开始，Womplay给已经兼容Wombat账户的玩家奖励。现在，Womplay给主流游戏品牌，包括帝国锻造 ,零度英雄、和Elvenar，以及所有的建立在 EOSIO上的主流区块链游戏提供奖励。
“我们希望能构建大型的主流手游。”Adrian说，“首先就是帝国锻造。我们现在在集成好几个新游戏，也在和很多欧洲游戏发行方谈判。”
为了进一步刺激玩家使用，Womplay还推出了轮换奖励机制和无数个竞赛。
Womplay上还有好几十款小游戏，Adrian说这些游戏是“超休闲的HTML5游戏，你都不需要安装就可以马上开始玩。”
Spielworks减少了传统玩家的进入障碍
Wombat和Womplay共同把区块链的好处带给了大众游戏市场，他们提供了真正的数字资产所有权、安全的代币处理方式和无障碍入门体验。
为了让玩家能够更容易习惯区块链游戏的概念，Spielworks团队尝试让游戏体验尽量接近传统游戏界面。创建初始账户需要利用电子邮件，玩家兑现奖励之前他们不会接触到任何区块链触点。
为了促进兑现过程，Womplay利用了平台数字货币Wombucks，这个货币不是区块链代币，但可以兑换EOS代币。Wombucks还可以用来参加每周举行的休闲活动，活动中，玩家可以贡献货币并赢得奖金池中自己的一份。
Adrian说，等玩家第一次兑现，Womplay会引导他们把EOS账户联系到Wombat上。“这是完全非托管的。我们为你创建了一个新的玩家账户，你在自己备份的地址持有私钥。然后你可以把这个备份上传到Wombat、提取EOS代币、马上开始使用自己的EOS。”
游戏发行方把加密货币奖励集成到Womplay上
Anexander意识到，游戏发行方对区块链空间有两种看法。“一方面，发行方超兴奋的，因为他们刚听到了区块链。他们知道区块链为发行方和玩家价值创造提供了一条新路子，它还在收集事物和出售非同质化代币（NFT）上增加了更多价值。”
但是，虽然发行方对区块链带来的机会表示好奇，Alexander认为，他们也保持着怀疑。“所以Womplay是一个独一无二的方法。它让发行方能够利用他们已经熟悉的、在其它渠道上线游戏的方法在Womplay上发布游戏，确保了发行方的安全。”
游戏集成到Womplay之后，游戏发行方的玩家就能亲身体验收集代币奖励，这样就会激励他们在游戏中取得里程碑。“这影响他们在游戏保留率和购买习惯。”Alexander说。
Alexander相信Womplay有潜力成为首次使用区块链用户的最大入口。“我们看到游戏中有50%以上的人转化Wombat钱包用户。我们每天看到的注册人数非常惊人。从来没听过加密货币的用户突然就变成了EOS代币持有人。”
Spielworks背后的团队
Adrian Krion
Spielworks的创始人和CEO Adrian Krion七岁就开始编程了，两年后他就搭建了自己第一个交易模拟游戏。他有数学和计算机科学的学位，他开发和启动了几个市场和货物交易应用。2013年开始，他就是一个比特币投资者，2016年他的职业生业转向区块链空间。Adrian成立了几个公司，最新的一个是Spielworks，他也是几款广泛使用的产品，包括Wombat钱包，背后的创意来源。
Alexander Heckel
Spielworks 联合创始人和 COO Alexander Heckel拥有管理和经济学的理学硕士学位，他的职业生涯开始于咨询业。他很快就进入初创公司领域、以满足自己在科技领域的激情：钻研如何规模化的技术解决实际生活问题的技术。Alexander帮助成立和发展两个初创公司，让它们规模扩大了十多倍，后来他就加入了Spielworks和区块链行业。现在，他负责企业发展、智能业务和财务。
建立在EOSIO之上？
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了解EOS VC如何通过战略性投资和风投合伴基金支持EOSIO生态，请访问 vc.eos.io
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原文/Original：
FinLab EOS VC Fund company Spielworks, formerly CHAINWISE Group, is the creative force behind two applications on EOSIO that work together to introduce crypto rewards to mass-market gaming by onboarding newcomers with rapid EOS account setup.
Founder and CEO Adrian Krion has a background in mathematics and computer science. He previously spent seven years in the finance industry working with Deutsche Börse. Adrian got his start in the blockchain community in Berlin before founding CHAINWISE Group, which would later become Spielworks, in 2018.
Adrian is joined by Co-Founder and COO Alexander Heckel, who is responsible for business development, business intelligence, and finance. Alexander has a background in consulting and a Master of Science degree in Management and Economics.
Together, Adrian, Alexander, and team are helping to onboard mainstream gamers to EOSIO blockchain-based games by streamlining account creation with Wombat wallet. Since its launch in June 2019 Wombat attracted more than 350,000 users in 160 countries and is the only wallet available on Android, iOS, and Google Chrome offering free EOS accounts.
With approximately 35% market share of total EOS accounts in 2020 and more than 70,000 monthly active users, Adrian describes Wombat as an effortless onboarding solution for blockchain gaming. “When we got into the space we looked at blockchain gaming as a broad theme and we realized that EOSIO is very well suited to cater to that, with low transaction costs, and high throughput.”
Adrian says that Wombat’s wallet solution takes EOS public network account creation down to 20 seconds. Once account creation is complete with Wombat, gamers can connect their wallets to the Womplay gaming network to earn crypto rewards while they play.
Womplay introduces Mass-Market Gamers to Crypto Rewards
Spielworks recently launched Womplay, a crypto reward platform for gamers, on top of Wombat. Originally, Womplay offered rewards for games that had traditionally been compatible with Wombat accounts. Today, Womplay offers rewards on mainstream titles including Forge of Empires, Hero Zero, and Elvenar, in addition to all major blockchain titles built on EOSIO.
“We wanted to have big mainstream mobile games,” says Adrian. “The first one was Forge of Empires. We’re currently integrating quite a few more games and also talking to many European game publishers.”
To further incentivize gamers to play, Womplay features a rotating bonus rewards system as well as numerous competitive challenges.
Womplay also hosts dozens of quick-play games, which Adrian describes as “hyper casual HTML5 games that you can play right away without needing to install them.”
Spielworks Reduces Barriers To Entry For Traditional Gamers
Together, Wombat and Womplay bring the benefits of blockchain to mass-market gaming by offering true ownership of digital assets, secure handling of tokens, and frictionless onboarding.
To make it easier for gamers to get used to the idea of blockchain-powered games, the Spielworks team tried to make the experience as close to a traditional interface as possible. Initial account creation is done with an email address, and any touch points with the blockchain are deferred until players cash out their rewards.
To facilitate cashing out, Womplay uses an on-platform digital currency called Wombucks, which is not a blockchain-based token, but instead can be redeemed for EOS tokens. Wombocks can also be used to participate in casual events held every week where players can contribute them and earn their share of the prize pool.
Adrian explains that once players cash out for the first time, Womplay takes them through the steps of linking an EOS account to Wombat. “It’s entirely non-custodial. We create a new user account for you and you hold the private key in your backup location. Then you can import this backup into Wombat, withdraw your EOS tokens and start using your EOS right away.”
Game Publishers Integrate Crypto Rewards With Womplay
Alexander has a twofold perception of how game publishers see the blockchain space. “On the one hand, publishers are super excited because they have just heard about blockchain. They know that blockchain enables a new means for value creation for both the publishers and the players, and adds more value in terms of collecting things and selling Non-Fungible Tokens (NFTs).”
However while publishers are curious about the opportunities blockchains have to offer, Alexander says they are also skeptical. “This is why Womplay is such a unique approach. It gives publishers security to distribute their games via Womplay in a fashion similar to other channels that they are already used to.”
Once a game is integrated with Womplay, a game publisher’s audience will get first-hand experience collecting token rewards that incentivize them to achieve milestones in the game. “This impacts their retention rates within their games and purchasing patterns,” says Alexander.
Alexander believes Womplay has the potential to be the biggest onramp for first-time users to the blockchain. “We can see that more than 50% convert into wallet users in Wombat. The numbers we see on a daily basis in terms of sign-ups are just incredible. Users who have never even heard of crypto suddenly become EOS token holders.”
The Team Behind Spielworks
Adrian Krion
Spielworks Founder and CEO Adrian Krion started programming at age seven and built his first trading simulation game two years later. He has degrees in Mathematics and Computer Science and developed and launched several markets and trading applications dealing with commodities. A Bitcoin investor since early 2013, his professional career took a turn into the blockchain space in 2016. Adrian has founded several companies, the latest being Spielworks, and is the mind behind widely adopted products including Wombat wallet.
Alexander Heckel
Spielworks Co-Founder and COO Alexander Heckel holds a Master of Science in Management & Economics and began his professional career in the consulting industry. He quickly moved on to the startup space to follow his passion for technology that scales to solve real-world problems. Alexander helped build and scale two startups by more than 10x before he joined Spielworks and the blockchain industry. Today, he is responsible for business development, business intelligence, and finance.
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